A #1 doctor recommended over-the-counter (OTC) brand creates efficient and effective ad campaigns through the use of programmatic technology and data
Challenge A #1 doctor recommended OTC brand was struggling with their existing media vendor to successfully implement a new digital advertising campaign targeting healthcare professionals. The existing vendor had no clear way to accurately target healt …
A #1 choice over-the-counter (OTC) medication brand finds a transparent partner that delivered superior data
To feel comfortable entering a new market, this brand wanted information on healthcare professionals, what data would be used and how they could create a hyper-targeted campaign so they could maximize their marketing spend. They wanted to partner with …
A premier medical device company is dazzled by a hospital C-suite campaign with click-through rates 233% higher than industry standards
Challenge A leading medical device company wanted to target their digital ad campaigns towards hospital C-suites because their sales cycle was long and their product portfolio was complex. It was important that their partner had superior data and could …
A #1 selling over-the-counter (OTC) pain reliever brand uses clean, accurate and segmented data to reach high value prescribers
The Challenge The #1 selling OTC pain reliever brand needed to launch an ad campaign within two days. The brand wanted to reach healthcare professionals over a short flight life. They expected high conversion rates, click through rates and engagement l …
5 Benefits of Sending Healthcare Providers Digital Ads
Selling to healthcare professionals can be a complex process. Often, a sale can require multiple touch points and a mix of marketing outreach and relationship building. Through digital advertising, companies that target healthcare professionals can sta …
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