Influence HCPs With
Deliver relevant messaging to HCPs at a critical point in the healthcare journey.
Engage HCPs When They’re Prescribing
Point-of-care advertising has gone digital. Tap into location-based technology to deliver ads to HCPs when they’re within pre-defined locations, including offices, surgical centers, and hospitals.
capture an Engaged Mindset
Understanding Point-Of-Care Ad Inventory
Advertise to HCPs when they're treating patients. Reach them on the digital channels and devices they use in the workplace, including smartphones, tablets, and desktops.
Example 1: Premium & Non-Endemic Websites
Advertise to HCPs on non-endemic websites such as Buzzfeed, The New York Times, and ESPN.
Example #2: Mobile App (Games)
Advertise to HCPs when they’re playing popular mobile games such as Candy Crush, Sudoku, and 2048.
Example #3: Mobile App (Lifestyle)
Advertise to HCPs when they’re engaged with popular lifestyle mobile apps such as My Fitness Pal, CBS Sports, and TMZ.
Example #4: Endemic Website
Advertise to HCPs when they’re browsing medical websites such as WebMD, The New England Journal of Medicine, and Medscape.