Convey Messages That Speak To Patients
How Hospital Marketing is Advertised
The Power of Google Search Ads
Increase Visibility With Facebook Ads
Increase Your ROI Using Programmatic Display Advertising
Creating a Successful Hospital Advertisement Strategy
Reach Patients Geofencing
If you’re a hospital or health system looking to increase foot traffic and overcome the challenge of recovering patient volumes, leveraging location data with geofencing is a smart idea to get more people in the door. Geofencing is the practice of using global positioning (GPS) or radio frequency identification (RFID) to define a geographic boundary. When an individual is within range of the desired radius of the hospital, it triggers an advertisement to their smartphone explaining that it is safe to visit.
Reach Patients by Condition
Patient modeled audiences are built from fully-anonymized clinical and consumer data, machine learning, and bespoke healthcare technology to:
Cross-device targeting is a strategy that enables targeted advertisements to be displayed across multiple device screens: desktop, laptop, mobile, tablet and television. It is quite common for consumers to engage in frequent device switching. In fact, two-thirds of device owners find it frustrating when content isn’t synchronized across their devices. By doing this, you will be able to reach patients when they are watching TV, when they are browsing the internet while working or when they are playing Candy Crush on their phone.