STAMFORD, CONNECTICUT. (June 5, 2020 ) –This week in America, millions have taken to the streets to protest the murder of George Floyd and the systematic police brutality targeting the black community. We have been humbled and inspired to watch this movement spread across the globe. We applaud your support. This is too important for silence. We have a lot to do, and so much to learn on how to …

STAMFORD, CONNECTICUT. (January 8, 2020 ) – On January 1, 2020, California becomes the first state to enact a data privacy law that will give its citizens the right to control data that is collected about them by businesses. Though only state law, the California Consumer Privacy Act (CCPA) will affect how businesses across America and the globe collect and share data. With 40 million residents and the fifth largest economy …

STAMFORD, CONNECTICUT. ( September 25, 2019) – Adfire Health announced it has become a member of the National Advertising Initiative (NAI). The NAI is a non-profit organization dedicated to responsible data collection and its use for digital advertising. Becoming a member of the NAI means that Adfire Health has achieved NAI’s high standards for consumer privacy for Interest Based and Cross-App Advertising practices.  By joining the NAI,  Adfire Health is …

STAMFORD, CONNECTICUT. (November 13, 2019 ) – Adfire Health announced its participation in the Digital Advertising Alliance (DAA). The DAA is an independent non-profit organization led by prominent advertising and marketing trade associations. DAA participating companies are leaders in every part of the U.S. interest-based advertising ecosystem and use consumer information responsibly for marketing purposes in accordance with DAA Principles. Adfire Health believes that consumers should be able to choose …