Health Union acquires Adfire Health to offer unmatched patient and HCP engagement.
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5 Benefits of Sending Healthcare Providers Digital Ads
Selling to healthcare professionals can be a complex process. Often, a sale can require multiple…
Online Advertising Solutions That Reach Doctors
Let’s be honest. It can be difficult and expensive to get a message in front…
Programmatic Advertising: A New Era in Healthcare Marketing
Advances in automation are continually transforming the way we do business. In the healthcare industry,…
The Purchasing Power of Nurses
The purchasing power of nurses is sometimes overlooked in healthcare marketing strategies. Nursing professionals represent…
HIPAA Compliant Digital Advertising
As healthcare marketers grow their reach through online avenues and serve more personalized experiences through…
How Healthcare Marketers Beat Ad Fraud
Ad fraud is one of digital marketers’ biggest obstacles in serving effective and efficient ad…
Crafting Creatives That Convert
Analytics and data have made it easier than ever to target and reach highly-qualified customers…
Landing Pages: The Conversion Triggers of Ad Campaigns
Landing pages are important elements in digital advertising campaigns that convert because they have a…
Data: Digital Marketing’s Essential Ingredient
Digital media marketing accounted for $107 billion of the ad spend in the USA in…
