Medical Device Advertising Regulations: What to Know

What if we told you that there aren’t any medical device advertising regulations? Would that surprise you? After all, healthcare advertising is notoriously riddled with strict rules and regulations that make running impactful campaigns a tedious and ti …

HIPAA Compliant Digital Advertising

As healthcare marketers grow their reach through online avenues and serve more personalized experiences through targeted advertisements, the need for understanding HIPAA regulations grows as well.  The fines for HIPAA incompliance are harsh – up to $50 …

Adfire Health Allows Consumers to Exercise Choice

STAMFORD, CONNECTICUT. (November 13, 2019 ) – Adfire Health announced its participation in the Digital Advertising Alliance (DAA). The DAA is an independent non-profit organization led by prominent advertising and marketing trade associations. DAA part …

How Healthcare Marketers Beat Ad Fraud

Ad fraud is one of digital marketers’ biggest obstacles in serving effective and efficient ad campaigns. This is of particular concern for healthcare marketers who are taxed with complying with heavy industry regulations and has contributed to the heal …