Tag: Mobile and In-App Advertising

So, you’re launching your first medical device advertising campaign, but aren’t sure where tostart? We’re here to help. Keep reading to learn the proven 6-step process to launch asuccessful medical device advertising campaign. Get Started with Adfire H …

Imagine this: You launch a campaign promoting a new medical device and in just 3 months, 25% of your accounts moved down the sales funnel. Similar results are possible, but only if you build your medical device promotional and advertising strategy arou …

There’s a lot that goes into successful healthcare advertising; reliable audience data, ad inventory, and targeting are just a few. As more healthcare brands invest in digital advertising and ad inventory goes up, your ability to engage HCPs will depen …

With healthcare companies spending more than ever on digital ads—healthcare and pharma digital ad spending is expected to surpass $11 billion in 2021—it’s never been more challenging to get HCPs engaging with ads.1 That said, the right digital strategi …

In 2020, advertisers spent more than $240 billion on in-app mobile advertising; this number has increased by 26% from 2019.1 For healthcare advertisers, this is especially important as 51% of their time spent online comes from mobile devices, and 4 in …